Russ has been a prominent figure in the hip-hop industry since the early 2010s. After making his debut with the album Velvet in 2011, he has released an additional fifteen projects, with his latest being SANTIAGO, which was launched last August. Although his mainstream presence has been relatively brief, Russ has cultivated a loyal fanbase over the years. This dedicated following allows him to tour frequently and release new music several times each year. His most recent single, “SSX Tricky,” draws its name from the classic PS2/Xbox video game. The music video features Russ engaging with the game on a couch, set in a basement-like environment, while he delivers the lyrics.
The track evokes a sense of nostalgia, characterized by a beat produced by DVNT that incorporates a prominent slowed-down soul sample. In the chorus, Russ reflects on being a child of the 90s, paying homage to Trish Stratus, whom he identifies as his first crush. He reminisces about his youth before transitioning to contemporary themes, even including a reference to Demon Slayer. In the second verse, Russ contemplates his career and highlights some of his significant achievements, such as performing at the Barclays Center. He confidently asserts his intention to continue discussing his journey, likening himself to Hubie Brown, the esteemed 91-year-old Hall of Fame basketball coach and broadcaster who has recently announced his retirement plans from ESPN at the conclusion of this NBA season. Overall, the track serves as a heartfelt acknowledgment to his fans and reinforces Russ’s commitment to maintaining his momentum in the music industry. Be sure to listen to “SSX Tricky” below.
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